AI & Digital Marketing Workshops for Students

In an era where Artificial Intelligence (AI) is transforming industries, digital marketing is no exception. AI-powered tools and automation are redefining how brands interact with audiences, optimize campaigns, and drive engagement. To equip students with cutting-edge knowledge and practical skills, we conduct AI & Digital Marketing workshops tailored for college students, bridging the gap between academia and industry demands.

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🚀 AI & Digital Marketing Workshops by Parikshit Khanna – A Tabular Overview

Why AI in Digital Marketing?

AI is revolutionizing digital marketing by automating tasks, predicting trends, and personalizing customer experiences. Parikshit Khanna’s workshops empower participants with practical, hands-on training to harness these innovations.

🧑‍🏫 Workshop Modules & Learning Outcomes

Module	Key Learnings
1. Intro to AI in Marketing	Basics of AI, automation, real-world brand use cases
2. SEO & AI Tools	Keyword research, tools like Surfer SEO, voice search strategies
3. AI in Social Media	Data analytics, scheduling, personalization strategies
4. Chatbots & Engagement	Automating responses, improving CX, using ManyChat & Drift
5. Generative AI for Content	Using ChatGPT/Jasper, image creation with DALL·E, optimization
6. Predictive Analytics	Trend analysis, audience behavior, campaign optimization
7. Paid Ads & Automation	Google/Facebook Ads, AI budget allocation, A/B testing
8. Career Roadmap	Roles, freelancing, certifications, market trends

🎯 Why Join These Workshops?

Benefit	Details
Hands-on Training	Live projects, tool-based sessions
Cutting-edge AI Tools	Explore Jasper, ChatGPT, Canva AI, Drift, etc.
Industry Insights	Case studies from Amazon, Spotify, Netflix
Career Guidance	Certifications, freelance tips, job roadmap
Networking	Interact with peers, experts, and recruiters

🏫 Colleges & Institutions Trained

Institution	Focus Area
IIT Delhi	AI in Digital Marketing & Predictive Analytics
GL Bajaj	AI Chatbots & CX
Apeejay Institute	Social Media & SEO
FIIB	Data-Driven Marketing
Ram Lal Anand, DU	Campaign Automation with AI
Christ University	Prompt Engineering
IIT Guwahati	Generative AI for Education & Business

📅 Session Types & Pricing (For Colleges)

Session Type	Duration	Price (₹)	Mode
Guest Lecture	1–2 Hours	₹5,000	Offline / Online
Half-Day Workshop	4 Hours	₹8,000	Offline / Online
Full-Day Workshop	8 Hours	₹15,000	Offline / Online
Custom Training	Flexible	Varies	Offline / Online

💡 Note: Travel fees may apply for offline sessions outside Delhi.

🧑‍💼 Meet Your Trainers

Name	Expertise
Parikshit Khanna	AI + Marketing + ChatGPT Expert. Speaker at IITs. 8+ years experience.
Varrun Sahdev	UI/UX & Design Thinking Mentor with strategic digital experience

📣 Testimonials

Participant	Feedback
Priya Sharma (Exec.)	“Insightful, practical, and result-driven.”
Rajesh Kumar (Mgr.)	“Started applying learnings instantly at work.”
Anjali Mehta (Freelancer)	“Helped me stay ahead with AI-led strategies.”

📞 Book Your Workshop Now!

• 📧 Email: pkhanna123@gmail.com

• 📞 Phone/WhatsApp: +91 8076250669 / +91 9997213177

• 🌐 Website: www.parikshitkhanna.com

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