Dhruv Rathee Introduces AI Fiesta: Redefining Access to Artificial Intelligence

Dhruv Rathee, one of India’s most influential YouTubers and educators with over 29 million subscribers, has officially entered the tech space with the launch of his startup AI Fiesta on 17 August 2025. The platform aims to make premium artificial intelligence tools affordable and accessible by bundling multiple leading AI models into one seamless subscription.

With AI adoption accelerating in India’s $17 billion market (NASSCOM, 2025), AI Fiesta positions itself as a cost-effective alternative to expensive single-model plans.

Why AI Fiesta Stands Out

The global AI landscape is crowded, but most tools lock users into one model. Professionals often need to switch tabs, manage multiple logins, or pay for separate subscriptions to access models like ChatGPT, Gemini, or Claude.

AI Fiesta eliminates that friction by offering 6+ world-class AI models in one dashboard. Its side-by-side comparison feature allows users to evaluate multiple outputs instantly — a feature especially useful for students, researchers, creators, and small businesses seeking accuracy, creativity, and efficiency without overspending.

Core Features of AI Fiesta

• Multi-AI Access: Engage with ChatGPT, Claude, Gemini, Grok, DeepSeek, and Perplexity in one space.

• Affordable Plans: Starts at ₹999/month (~$12), about 50% cheaper than single AI subscriptions like ChatGPT Plus.

• Side-by-Side Comparisons: Evaluate model outputs simultaneously for better decision-making.

• Custom Project Profiles: Save and reuse prompts for writing, coding, or research workflows.

• Streamlined UI: Clean, mobile-first interface with Android app (live), iOS app (upcoming), and web access.

• Localized Payments: UPI support removes international card barriers for Indian users.

Benefits and Limitations

Category	Benefits	Limitations
Cost	Affordable access to 6+ premium AI models at ₹999/month.	Token pool of 400,000/month may limit heavy single-model users.
Productivity	Side-by-side AI outputs save time for research and content creation.	Requires careful token management to avoid overuse.
Accessibility	Designed for students, creators, SMEs, and professionals.	Some features lack full transparency at launch.
Flexibility	Custom profiles streamline diverse workflows.	Still maturing — needs scalability for enterprise adoption.

AI Fiesta vs Competing Platforms

Feature	AI Fiesta	ChatGPT Plus	Gemini Advanced	Claude Pro
Price	₹999 (~$12)	$20 (~₹1,670)	>₹1,300/month	$20+
Models	6+ (ChatGPT, Claude, Gemini, Grok, DeepSeek, Perplexity)	ChatGPT only	Gemini only	Claude only
Simultaneous Use	Yes, side-by-side	No	No	No
Token Limit	400,000/month (shared)	High, per plan	Varies	Varies
Custom Profiles	Yes	Limited	No	No
Target Users	Students, creators, SMEs	Professionals	Professionals	Researchers

Verdict: For users who value variety and affordability, AI Fiesta outperforms single-model subscriptions. Power users with heavy reliance on one model may still prefer direct plans.

Market Impact

AI Fiesta’s biggest contribution lies in its democratization of AI in India. By lowering costs and merging multiple models, it creates opportunities for:

• Students who need study and coding assistance.

• Small businesses automating reports and customer service.

• Content creators generating blogs, captions, and scripts faster.

Its rapid adoption could also inspire more Indian educators and creators to enter the tech entrepreneurship ecosystem — strengthening India’s digital innovation landscape.

Final Verdict: Is AI Fiesta Worth It?

Dhruv Rathee’s AI Fiesta combines affordability, usability, and innovation in one platform. While the shared token system may feel restrictive for developers or researchers, its unique ability to unify six premium AI models at a budget price makes it a game-changing solution for students, creators, and small enterprises in India.

As the platform scales with updates and global rollout plans, AI Fiesta has the potential to become a benchmark for multi-AI subscription platforms worldwide.