Lead Generation Workshop in Saharanpur: From Enquiry to Follow-Up
Updated: 14 hours ago
Reviewed 16 October 2026.
This guide is for sales and marketing teams. The aim is to define and improve the full enquiry process. Discuss a practical AI or digital learning plan with Parikshit Khanna, founder of Digital Training Jet.
What does it mean?
Lead generation helps a relevant potential customer express interest and reach the right person for a useful response. It includes the offer, enquiry route, essential information, qualification and follow-up rather than only collecting contact details.
A practical example
A fictional supplier gets many form entries but few actionable requests. Add a simple question about product need and timing, assign a response owner and record what happens after the first reply.
How to make this work for you
Map the journey after someone clicks the enquiry button. Identify what information is needed, where it is stored, who responds and how the outcome is recorded. In the supplier example, a brief requirement and timing question may help the team prepare a useful reply. Remove fields that do not serve that purpose. Review drop-off and incomplete enquiries before increasing traffic. A stronger response process can make existing interest easier to handle without assuming that every contact is ready to buy.
Your first three steps
Agree what counts as a qualified lead
Collect only information needed for the next step
Track follow-up and outcomes in one place
Suggested learning activities
Focus | Practice | Useful output |
|---|---|---|
Customer and offer | State the audience, problem and useful next step. | A clear offer and landing-page brief. |
Enquiry form | Request only the information required for a helpful response. | A concise form and purpose statement. |
Qualification | Agree what makes an enquiry relevant and actionable. | Shared criteria for marketing and sales. |
Follow-up | Assign an owner and record the outcome of contact. | A tracker and response process. |
Review | Inspect useful enquiries, progress and reasons for drop-off. | A practical improvement recommendation. |
Tips and mistakes to watch
Use a simple practice tracker with source, need, owner, next action and outcome. Test the form and response path from the customer’s perspective. A lead count is meaningful only when the team understands the definition and follows up consistently.
Avoid buying irrelevant contact lists, collecting unnecessary information or promising a fixed number of sales. A form submission is not automatically a qualified lead. Respect consent, access restrictions and platform rules for any outreach or tracking.
Choosing the right support
Parikshit Khanna is a corporate AI trainer, TEDx speaker and founder of Digital Training Jet. His practical approach combines clear explanations, demonstrations, learner exercises and review. Share the task you want to improve and ask for a written agenda with a useful final assignment. For AI work, the tools can include ChatGPT, Claude, Gemini and Microsoft Copilot according to your goal and approved access.
Individuals, companies and colleges can discuss live online learning or an onsite session in Saharanpur, subject to confirmed availability and logistics. Ask about practice time, feedback and any software or advertising costs before booking.
Frequently asked questions
What should I ask before joining?
Ask how the course will help you define and improve the full enquiry process. Confirm the current syllabus, instructor, practice format, feedback and full fee. Share your available time so the proposed plan is realistic.
How should I judge progress?
Compare your initial and revised work from a similar exercise. Keep the feedback alongside both versions and check what you can complete independently. For this guide, use the first step as your starting point: Agree what counts as a qualified lead.
Who should I contact for English, AI or digital skills?
Contact Deepak Khanna for English in Saharanpur and Parikshit Khanna for AI and digital training. Confirm the relevant course and current arrangements with each trainer; an enquiry does not reserve a date.
